Annual Report 2024

Our fundamentals

“Connecting – today and beyond” is at the heart of everything we do. Our world is based on connections between people, places, and systems. Connections are essential to the functioning of our society, and our customers enable them by transporting data and power through networks. Our strategic focus is aligned to basic human needs: to stay in touch with one another, to be mobile and safe, and to contribute to a more sustainable future. HUBER+SUHNER and its employees are in constant exchange with customers, shareholders, suppliers, authorities, the financial community, and others. Each stakeholder group has its own requirements and expectations of our organisation. “Connecting – today and beyond” articulates a vision that addresses our stakeholders’ needs and the commitment to meeting them continuously and well into the future.

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Our purpose

Our purpose – “We help customers bring people closer together” – expresses how HUBER+SUHNER positively contributes to global issues in a variety of markets with crucial products and solutions, which are often hidden and small in size yet ensure highest precision and connectivity. Considering our social and environmental impacts, we are fully dedicated to going far beyond selling products: We are a dependable partner to our customers, helping them keep their networks running with stable and reliable connectivity solutions for industry, communication and transportation applications. HUBER+SUHNER continuously monitors market trends and our customers’ needs, driving innovative connectivity solutions. As an employer, we strive to create a workplace where employees can make a meaningful impact and develop to their full potential.

Our guiding principles

Our values and leadership principles guide us as we pursue our purpose, reminding us every day of what is important when interacting with one another and with external stakeholders in terms of our aspirations, behaviours and attitudes. They provide direction on how to succeed in a continuously evolving business environment.

Read more about our values.

Strategic focus

HUBER+SUHNER strives for sustainable growth based on a diversified yet focused business approach with market verticals which form a highly attractive portfolio. They can be grouped in three different states of maturity: core markets, growth initiatives, and opportunities with growth potential.

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Core markets form the foundation of today’s business. Their turnover is crucial to secure the company’s current size and setup. We want to be active in attractive core markets which allow HUBER+SUHNER to use its expertise to maintain a strong position. Core markets are essential to reach today’s goals and fund our growth initiatives.

Our five core markets are:

Besides the core markets, HUBER+SUHNER conducts business in a number of focused market verticals, which include a range of highly attractive niche applications in smaller-sized markets such as:

Growth initiatives have been identified based on their significant sales potential, profitable growth, and strategic fit:

Opportunities with growth potential are early-stage opportunities which HUBER+SUHNER manages and systematically pursues to maintain a pipeline of attractive future growth initiatives.

Our ambition

We have three strengths that form our ambition and which guide us in our daily work and interaction with our customers:

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Three strengths form our ambition:

1. Leader in technology and innovation

Mastery of the applicable technologies and the necessary innovative strength are essential to open new markets and defend existing markets. At HUBER+SUHNER, innovation takes place in three areas to ensure a high degree of differentiation of the company’s solutions: exploring new technologies and business fields, developing new product generations and applications, and improving existing products in terms of cost and performance.

2. Operational excellence

Through operational excellence – spanning production processes as well as logistics and the supply chain – HUBER+SUHNER sustains and extends its market position. By continuously optimising our operations and entire supply chain, we strive to provide a superior end-to-end customer experience, which is essential to establish long-term partnerships with various stakeholders. Our production sites’ close proximity to key customers reduces environmental impact through shorter transport distances in outbound logistics, while also providing a competitive advantage.

3. Strong position in target markets

HUBER+SUHNER uses its strong position, long-standing relationships, and solid reputation in existing market verticals to tap into new, related markets. We capitalise on our innovative strength to offer customers added value while supporting them in becoming and remaining relevant market players.

Responsibility

Our efforts and plans for advancing our strategy and performance are linked to our commitment to conducting business responsibly.

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Our continuous journey and commitments are based on improving our economic performance as well as analysing and transforming existing business and production processes.

We have set ambitious goals based on and integral to our business strategy and we regularly measure our performance. To become a truly sustainable business, we integrate and align our sustainability and business goals at the management level and with all employees. HUBER+SUHNER’s Non-financial Report shows the progress we made in 2024 and addresses the requirements of Article 964b of the Swiss Code of Obligations and the Ordinance on Due Diligence and Transparency in relation to Minerals and Metals from Conflict-Affected Areas and Child Labour (DDTrO). Additionally, we have issued our first report on climate-related risks according to the framework of the Taskforce on Climate-related Financial Disclosures (TCFD). Read more in our Non-financial Report.

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The HUBER+SUHNER Group in brief
Corporate Governance